The Waterstones Bournemouth shop experienced a rush for the latest Pokémon card release, including the Mega Evolution—Ascended Heroes Booster Bundles and Collection Boxes. The high demand led to a complete sellout within 15 minutes, with customers limited to one pack each. The Pokémon Trading Card Game remains popular since its inception in 1996, with rare cards fetching significant sums. Recent finds include a teaching assistant discovering a card valued at £25,000 and ex-collector Andrew Braun uncovering three valuable Charizards. The most expensive card, the Pikachu Illustrator, sold for $16.49 million in 2026, setting a record.
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